Which data is synchronized depends on your MailBlue package. Two different packages are available:
- MailBlue Lite
- MailBlue Plus and Professional
The Plus and Professional version provides more information because the connection is via deep-data integration. This makes it possible to collect all order data so it can be used for segmentation.
With the Lite version it is possible to synchronize customer data and the most recent orders.
The following fields are available for Lite, Plus and Professional:
Order data:
- First name
- Last name
- Phone
- Account
The following deep data order and product data is only available at Plus or Professional:
- Total Revenue
- Total Orders
- Purchased Products
- Last order date
- Order number
- Last order price
- Last product SKU
- Last product name
- Order Date
- Product name in each order
- Shipping method in each order
- Currency in each order
- Product SKU in each order
- Made a purchase
The ecommerce benefits of Plus and Professional look as follows after synchronization